IBA announces the start of the “Golden Era” of boxing and announces the IBA Boxing Game at a conference in Istanbul.

The International Boxing Association (IBA) is preparing for large-scale changes in the boxing world, announcing the beginning of the “Golden Era” at an exclusive press conference to be held on July 2, 2025 in Istanbul. This event promises to be a turning point, presenting innovative initiatives and exciting developments that will redefine the future of boxing.

IBA, under the leadership of President Umar Kremlev, demonstrates its commitment to creating a more inclusive, supportive and dynamic environment for athletes and coaches. The announcement of the Golden Era is a direct reflection of this goal, aimed at developing boxing at all levels and attracting a new audience to this exciting sport.

Part of the press conference will be the presentation of the first IBA Boxing Game, a cross-platform multiplayer game that promises to bring adrenaline and boxing ring strategy to computer and mobile screens around the world. Guests will be able to test the game for the first time, touched boxing, became part of the IBA boxing family.

The game will allow users to compete against each other, regardless of the platform used, creating a global battle arena where skill, timing and tactical thinking will determine champions. IBA Boxing Game is not just a game, it is a way to unite boxing fans around the world into one big family, providing them with the opportunity to experience excitement and passion for boxing in an interactive format.

The press conference is expected to attract the attention of leading global media and bloggers, as well as celebrity guests, including supermodel Naomi Campbell, Hollywood actor Will Smith and renowned journalist Tucker Carlson. Their presence highlights the significance of this event and its potential impact on the global entertainment and sports industry.

Announcement:

Today boxing becomes available to everyone, and everyone present in the hall will be able to touch the sport of the greatest Mohammed Ali and feel the sensations inside the real ring!

Boxing is more than a sport. This is the school of life, tempering of character, the philosophy of movement and self-control. And if he was always tied to the hall, to the coach, to the ring, to the opponent, now everything is different. The new game – IBA Boxing Game – will certainly not replace the hall, but it will expand the boundaries of boxing to the maximum. Now the spirit of our sport, its rules and principles, its strategy and tactics are available in a new digital format, wherever you are.

It’s not just a game. This is a digital platform created by the IBA International Boxing Association to open the essence of boxing to a wide audience, to make its principles and values ​ ​ accessible to everyone – anywhere in the world, at any time, from any device.

You have a smartphone in your hands. You’re on the subway. You have three minutes. And you open not “another toy,” but real boxing, with tactics, rhythm, endurance, punches, slopes – and a real rival who can sit on the other side of the planet.

This is a project about equality and opportunity.

Players from different countries and continents meet here on the same platform. It doesn’t matter what device you have. The main thing is how you move, how you think, how you adapt. This is the essence of boxing.

Boxing is not about strength. Boxing is about the mind.

This is what we laid in the mechanics of the IBA Boxing Game. Each blow is the result of a choice. Each block is a consequence of the reaction. In IBA Boxing Game, it is impossible to “buy a victory” or grope for a cheat code. Only the one who learns wins here. Who analyzes. Who thinks like a boxer.

There is no “level” in this game – there is a way here.

The player starts from scratch. And he goes the way of a boxer – he masters combinations, studies styles, adapts his technique. He has a virtual mentor – IBA President Umar Kremlev, who prompts, inspires, tells how the legends worked – Teofilo Stevenson, Muhammad Ali, Roy Jones.

Each of their techniques, each movement is not here for the sake of “fan,” but as a contribution to the transfer of heritage. Because it’s not a toy. It’s a digital boxing school.

The game has an ambition: to bring the values of sport back into digital culture.

Today, millions spend hours on the phone. Content quickly plays, forgets, disappears. But boxing is about something else. It requires engagement. Patience. Mindfulness. The IBA game is about how to build these qualities into everyday life.

I played one round – and you are already a little more attentive. A little more collected. Inside the game you do not procrastinate – you train. But you do it imperceptibly, playfully.

Separate pride – IBA Pro Night of Champions mode.

This is not just a tournament – it is a digital reflection of real IBA Pro boxing shows. Real events become part of in-game life. You participate in tournaments where the inspiration was the performances of the stars. You don’t look at athletes here – you become part of their world.

IBA Boxing Game is also about the culture of our favorite sport.

Before you are the great boxing powers – Cuba, USA, Russia, Mood, music, environment – everything carries the spirit of boxing in each of these locations. An atmosphere in which you can chat, find an opponent, discuss your favorite fights. This is a living world where boxing lives 24/7.

One last thing.

IBA Boxing Game is an attempt to return the sport to its digital space. To make boxing part of modern culture, a teenager from Istanbul and a student from Nairobi were on the phone. So that boxing inspires not only from the screens, but also through participation. We want everyone to touch boxing, become part of the IBA boxing family.

We’re not just launching a game in September. We are launching a new entry point into boxing. Simple. Understandable. And deep.

This is not about fans, skins and leaders. This is about millions of people on the planet to understand: boxing is not about a fight at all. This is about intelligence, dignity, respect for the opponent, dedication and discipline. And now – and about availability.

IBA Boxing Game. Boxing is now for everyone.